Riyadh - The 2021 Riyadh season is preparing to launch the Riyadh Motor Show in its new look on November 18, as part of the international season’s events. Various manufacturers and hobbyists in important sectors in the recreational industries such as the automobile sector.

The exhibition can be described as the largest gathering of cars in the Middle East, with an area of ​​140,000 square meters, as it includes more than 600 luxury and rare cars in one gathering, amid the participation of more than 50 brands and 15 car factories.

The Riyadh Motor Show, which continues until November 28, focuses on providing a unique experience for visitors by displaying a group of rare, sports and historical cars, worth more than two billion Saudi riyals, from the most famous brands in the automotive industry, which supports the trend of the 2021 Riyadh season towards meeting all Visitors' desires and unique interests are satisfied, and presented with new entertainment concepts.

The activities of the Riyadh Motor Show 2021 include the launch of the Ferrari Festival Riyadh, which is held by manufacturers on November 26 and 27, in addition to the presence of a museum that tells the story of the Pagani sports car industry, one of the companies in which the Saudi Public Investment Fund invested, and this comes under the management of a company “Saudi Oasis” and the organization of “Seven Concourse” company.

The days of the exhibition will witness qualitative events, such as organizing the largest car auction in the Middle East, announcing new cars for the first time, in addition to allocating various entertainment sites within the exhibition space that give visitors an unrepeatable experience, in an aesthetic setting enhanced by the latest optical and optical technologies, in reference to the ability of The season and its success in meeting global standards for organizing events of a high level of importance.

In its first season in 2019, the exhibition proved to be the most important car gathering and event in the region, and it currently aims to be one of the most important car events and exhibitions in the world with its new look in 2021.