The board of Directors of NEOM announced today the development of" Lija", the new tourist destination, which will include three luxury hotels and facilities within a natural oasis between the valleys and mountains in NEOM. "Lija" will provide tourist and sports experiences, exploratory adventures and various services, in which the charming components of nature are in harmony with engineering innovation and advanced technologies, in a way that supports the diversity and richness of ecotourism destinations in the kingdom.

"Lija" is located in a unique historical area with an ancient heritage in NEOM, starting from the coast of the Gulf of Aqaba and its charming waters in the West, stretching among the natural terrain, in a valley meandering between mountains up to 400 meters high formed thousands of years ago by water carving.

The announcement of the new destination "Lija" represents an additional confirmation of NEOM's vision to become an attractive and diverse destination in various fields, in a way that supports the kingdom's efforts to build a strong and sustainable tourism sector within the framework of Saudi Vision 2030.

In line with Neom's strategy to preserve the largest part of its destinations and cities as a nature reserve, 95% of the "Lija" area will be preserved for nature, and the new destination will combine innovative environmental design and the latest construction methods and techniques to ensure that facilities and buildings integrate seamlessly with the surrounding landscape.

The design of the three hotels, supervised by the best architects around the world, has been taken into account to be smart and aligned with the surrounding landscapes of the Valley, and operate sustainably, ensuring the delivery of outstanding experiences to visitors.the three hotels will include 120 luxury rooms and suites, with 40 units per hotel.

The first of these hotels has been designed in an innovative way for lovers of interesting adventures, as its parts scale upwards on the edges of the valley in complete harmony with the surrounding natural terrain without making changes in its features, and the hotel's unique location on the top of the Valley and its sides provides the opportunity to practice rock climbing, and other exciting experiences in the surrounding area.

The second hotel is located on a rocky hill and occupies a prominent place in the heart of the largest oasis in the Valley, and it is also a gateway to explore the extended Valley in the region. The entrance to the hotel can be reached via an ascending staircase from the bottom of the valley in a journey full of unique views of the Valley and its diverse aesthetics, while the third hotel is a healthy haven to relax and rejuvenate amid tranquility and charming nature.

The hotel's facade is characterized by its high-tech reflective mirrors, which highlight the beauty of the surrounding landscape and the slopes of the Valley, allowing the natural course of the valley to pass through the hotel, which provides visitors with a unique and interactive experience.

When completed, "Liga" will offer a wide range of distinctive experiences and activities, including the latest luxury and trendy restaurants supervised by international chefs, relaxation centers and swimming pools with extended views on the roofs of the three hotels, and there will also be trails in the Valley and in the surrounding mountains with captivating landscapes for walking and hiking with guides, as well as trails and sites for lovers of exploration and adventure, mountain biking and rock climbing enthusiasts.

It is noteworthy that "Lija "is the latest destination of Neom, and comes after the announcement of the main areas of the project, which include" sandala"island, NEOM's luxury marine tourism destination," the line"the city of the future, which represents a revolution in urban design," trogina", NEOM's open-air mountain tourism destination, which includes the first outdoor ski area in the GCC, and "oxachon" Industrial City, which forms a center for clean and advanced industries in NEOM.