🗓️ BETH | Riyadh – 9 July 2025

As the Esports World Cup 2025 kicks off in the Saudi capital Riyadh, the world witnesses an unprecedented media event — with detailed coverage and live broadcasting in over 35 languages, reaching fans in 140 countries through more than 90 international media partners. The tournament now ranks among the largest global sports events in terms of broadcast and production scale.

🔹 A Digital Event of Historic Scale

🕹️ Tournament Duration: 7 July – 24 August 2025
🏟️ 4 main arenas + 26 specialized studios
🎥 Over 7,000 hours of live content
🧠 Supervised by more than 550 international media and tech professionals
🌍 Streaming platforms: Twitch, YouTube, TikTok

📡 Record-Breaking Production:

A 55% increase in broadcast hours compared to 2024.

Technical infrastructure includes:

5,550 meters of truss structures

3,000 m² of LED screens

2,600 lighting units

325 wireless communication devices

175 cameras connected to 41 servers for highlights and replays

🌐 Global Media Coverage Includes:

USA: FOX Sports, NBC, DAZN

Europe: Eurosport, L’Equipe

MENA: MBC, TOD.tv, TRT, ITV

Africa: SuperSport, StarTimes

Asia-Pacific: Channel 7, Astro, Abema, Kuaishou, Douyin, NAVER

🧩 Saudi Vision: Digital and Cultural Leadership

Ralf Reichert, CEO of the Esports World Cup Foundation, stated that the 2025 edition marks a “historic milestone” in the way esports are experienced, as it brings technology closer to global culture. The event fosters a sustainable and influential global gaming industry.

He added that partnerships with publishers, clubs, platforms, and influencers are essential to delivering an interactive, next-gen digital experience that redefines entertainment and places esports at the center of cultural transformation.

📈 2024 Edition Highlights:

✅ Over 500 million viewers
⏱️ 252 million hours watched
🔝 Peak concurrent viewership: 6.3 million
📺 Broadcast reach: 311 million households
🌐 Over 3.5 billion digital impressions
💰 Media value: $1.2 billion

🎯 BETH Insight:

What Riyadh is hosting today is not just a tournament, but a global media project testing the limits of technology and impact.
It is a Saudi vision realized, where esports meet digital identity on a global stage…
Redefining the very meaning of "championship" as a platform of entertainment, insight, and culture.